Friday, January 25, 2008

Uh, what?

Spelling error?

I came across this advert while online and stopped in my tracks as I gazed upon the slogan "Experience Instant Getification". 

Uh...

What exactly does "getification" mean? I've looked it up, nobody knows what it means. Could it be a spelling error or a pun?

4 comments:

Anonymous said...

Hi Sue,

That's a very good question you posed concerning "getification!" It is not actually a word you will find in any dictionary. What it is, is Ask.com's use of literary license, to come up with a new word. It's meaning is that you will get/satisfaction from their product. There are no hard and fast rules in English for this, however, it is very popular to do. As long as you have a good understanding of the English language, you shouldn't have a problem figuring out what those "weird" words mean. I hope this helps.

I sure hope life is treating you right, and that everything and everyone is in good health.

Mark

Sue Ling said...

Hi Mark,

Yes, I thought it might have been a pun as well since the word "getification" does not exist. You brought up a pretty good point also regarding the advertising industry's creative literary license. I have seen plenty, but it never really occurred to me to think about them until you mentioned it.

Good to see you're still alive.

;)

~JL said...

Hey now that I've seen it in its context, I think it's a pun! LOL!

Anonymous said...

I've been so so busy.... but yes, still alive and kicking. I still check in occasionally to catch up... so keep the blog interesting, ok LOL!!! I so miss chatting... but hopefully soon my time will be a bit more normal. Say hi to everyone for me, and know I'm thinking of you all daily.

Mark